Gianni Versace launched Gianni Versace (commonly known as Versace) in 1978 as a store selling contemporary, trendy, and stylish items. This Italian design house creates high-end ready-to-wear apparel and accessories for both men and women.
The head of the Medusa from Greek mythology serves as the Versace logo, which is also appealing. Gianni Versace was an extremely talented and gifted individual who was capable of doing everything from designing to merchandising. He began his career as a designer in 1972 with his initial collections for Callaghan, Genny, and Complice. Gianni Versace Donna, his own business, was started by him in 1978. He had the skills to do well as a one-man show.
In 1982, Gianni debuted in the jewellery, accessories, home furnishings, and ceramics industries after debuting his apparel creations. Young Versace and Versus were founded in 1993 by his sister Donatella Versace in response to rising fame and demand. The "Black Versace Dress of Elizabeth Hurley" got a lot of attention from media outlets around the world.
Versace's fame was at an all-time high. As a result, they were frequently referred to as "Rock 'n' Roll" designers. Their clients included the Princess of Wales, Princess Caroline of Monaco, Jennifer Lopez, Michael Jackson, Elton John, Bruce Springsteen, and many others.
After Gianni Versace was assassinated in 1997, his sister assumed control of the company he had always wanted to start. However, this did not lessen the "Versace" sheen. When Jennifer Lopez wore a "green Versace dress" at the 42nd Annual Grammy Awards in 2002, Versace once more attracted a lot of media attention. Versace Jennifer Lopez.In 1991, Versace opened its first store outside of Italy. In Glasgow, Scotland, the first Versace store outside of Italy was established.
Collaborations and Partnerships
Lamborghini and Versace:
In order to produce the Lamborghini Murciélago LP640 VERSACE, Versace partnered with Automobili Lamborghini S.p.A. in 2006. Versace designed the interior of the vehicle. Versace's insignia was stitched into the seats in a stunning interior that was covered in white satin. The automobile came in black and white, and there were only 10 units made. Versace and AgustaWestland collaborated in 2008 to develop the AW109 Grand Versace VIP luxury helicopter, which included Versace leather interior and exterior design. HM and Versace collaborated Versace's collaborations were paying off, so in 2015 they teamed up with H & M once more to launch a new line of garments that would be sold in H & M stores. Men's and women's apparel, as well as housewares like pillows and blankets, were all sold in H&M stores.
Versace collaborated on two major projects in 2015: one with dancer Lil Buck to introduce a new range of footwear; the other, a significant project with the Chinese company Mind Group. Everyone was amazed by the beautiful "Versace Residencies" apartment towers, which were built by an Italian company and a Chinese company working together.
The main goal of designing living towers was to combine China's traditional culture with Versace's top level of luxury.
Palazzo Versace Versace Hotels Palazzo Versace In 1997, Sunland Group approached Versace about developing hotels under the Versace name. On September 15, 2000, the first Palazzo Versace opened on Australia's Gold Coast. The third palazzo is being built in Macau, and the second palazzo was built in Dubai near the Persian Gulf.
As technology develops, Versace's fashions change. Today, there are authorized Versace online stores offering an exclusive range of clothing, shoes, and accessories for both men and women in the legendary Versace world. Additionally, Versace fashion shows are held to introduce new collections. Versace's home furnishings line is incredibly distinctive. They display their style by using vivid colours.