WHAT IS BROWN RICE?
Brown Rice retains the nutrient rich bran layer that gives you a higher nutritive value through protein, iron, vitamins and essential elements. That's why every time you choose Daawat Brown Basmati, you move toward a healthier lifestyle.
EVERY GRAIN OF DAAWAT BROWN BASMATI IS A PROMISE OF AUTHENTICITY
Most brown rice grains sold in the market lack the full Bran layer. This helps cook it faster but strips the grain of its essential nutrients. Daawat Brown Basmati undergoes the unique HET process so it retains the grain's full Bran layer, natural taste and goodness.
Here's How Daawat Brown Basmati
Contributes To Your Health
Most of the commonly available Brown Rice becomes rancid after 3-4 months. The rice oil present in the Bran gets rancid due to activity of an enzyme called Lipase. Due to this fact some Brown rice may get rancid even before it reaches to consumer.
When you buy Daawat Brown Rice you get the advantage of it staying fresh for minimum 24 months because the company has the special technology to deactivate this Lipase enzyme so that it doesn’t become rancid. At the same time it is also ensured that the full bran of the rice remains intact & all the benefits & nutrition’s of Brown Rice is delivered to you so that you can enjoy the taste & softness of Daawat Brown Rice.
The secret behind India's favourite quick cooking Brown Basmati: With a unique Hydration Enhancement Technique (HET) that makes Daawat Brown Basmati easier to cook while also retaining its inherent goodness by moisturizing its Bran layer. The HET process helps water penetrate the grain easily and cooks it in just 15 minutes.